Money Making Landing Pages

April 27th, 2010

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By: Laura Patton

If you’ve been looking on line for merely 10 minutes you know there are tools, resources and systems available to help network marketers build their wealth on line.

The question is, what works?

First we’ll discover the 6 significant parts in an effective lead capture or landing page.

You have 2 choices.

1. You can design your own landing pages and tie them in with your sales funnel or directly to your MLM
2. You can participate in a marketing mastermind group that offers you high converting landing pages and a training platform.

I prefer the marketing system, even if you have experience marketing on the web and trust you can write good ad copy. A system will empower your team and train the rookies.

When creating your own landing pages or evaluating a marketing system and the tools it offers there are six critical factors to look for in the layout according to David Garfinkel.

Explore my training Blog for a video tour looking at effective pages.

1. The COPY itself should have three critical elements
a. Headline With Compelling Benefits
b. Bullets Highlighting Your Irresistible Offer
c. Good Opt In Copy To Eliminate Fear

2. COLOR – Bright background color may be eye-catching but is not the right choice for conversions. Background colors of dark blue, white or gray have proven to work for most audiences.

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3. DESIGN – The look and feel of the lay out is important but by far your ad copy and proposal are what will urge your entrepreneurial audience. That’s not a permit to be sloppy just don’t lose site of the copy. Don’t get distracted with the visuals and lose time on the copy.

4. OFFER – This is the SIGNIFICANT piece – it must be powerful. The value of your offer must be more compelling than the need to safeguard their email address.
a. What your offer does for your prospect is more important than what it is
b. Build curiosity – build desire
c. Keep the details to yourself

Your perceived value according to Tim Erway is the deciding factor and must be greater than the need to safeguard ones email address.

5. PRIVACY – On top of offering high value, place your privacy statement close to the opt in box.

6. OPT IN – The submit button needs to be appealing Something like “I Want In” or “Free Instant Access”

If you are new to the world of on line marketing or have had a website with barely results in driving traffic to it this may seem a a bit overwhelming. I was delighted and I thought, in over my head.

I discovered it was as straightforward as paint by numbers. Though I was never really good at that. YOU can do this!

Again, let me recommend exploring the systems available that come with landing pages, training and free marketing methods.

About the Author

Laura is an educator and trainer helping network marketers create their fortunes on line. Explore the best MLM System helping marketers like yourself grow their personal Rolodex and create a cash machine in the process. Take advantage of Laura’s FREE training at http://MLM-WealthBuilders.com

(ArticlesBase SC #2238355)

Article Source: http://www.articlesbase.com/ – Money Making Landing Pages

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Perfect Promotional Brochure Message

April 26th, 2010

By: Lynne Saarte

When it comes to brochure printing, the message must always be perfect to achieve success. You do not just print brochures with half-baked commercial messages nowadays. There are a lot of things to consider in brochure printing so that those messages will be effective at communicating information and getting people to read and act on that information.

If you want to learn how to make the message of your brochure printing perfect and achieve success, then you are reading the right article. Learn from the tips below and you should easily be able to create powerful marketing messages using your color brochures.

1. Compose that catchy tagline or title – One of the first things you need to do to make sure that your custom brochure message is perfect is to compose a catchy tag line or title. That is right. You need a good title that can catch people’s attention even from far away. Try to use power words to make them really noticeable. Words like “Free”, “Discount”, “Save”, “Money” and other similar words of interest can really be a big factor in making your whole custom brochure message perfect. So think and compose your tagline carefully.

2. Use language that is ideal for your market – The next thing to consider when it comes to composing your brochure message is the “language”. I am not referring here to the language in terms of nation or ethnicity. I am referring here to a more “demographic” kind of language for marketing.

For example, there is a certain kind of style and language that businessmen use, which will be appropriate for corporate brochures. However, for sales brochures that kind of message can be too formal and will not get you customers. Also, if you are targeting a more youthful crowd, they usually have a different set of words or slang that will be more useful and appealing that is different from standard use. So to make the perfect message for your color brochures, it is important that you know who you are writing for and the appropriate language that you should use in talking to them.

3. Use content that your target market is interested in – It is also important that the content of your color brochure revolves around content that your target market is interested in. Do not just praise your products or company all the time in your custom brochures. You need to put content that is of concern or interest to your market. They should care about your brochure and they should gain something from reading it as well. So make sure that you do your market research and see what are the issues and interests that your market has. Use those as foundations for your perfect brochure message.

4. Be concise and straightforward with content – Of course, part of a perfect brochure message is easy to understand content. Do not write content that is too long and complicated. Since readers expect a quick read in their color brochures, you should provide content that is concise and straightforward. Cut down on the flowery words and use straight direct sentences. List down some points if it is possible and use images to illustrate concepts better. As long as your message is as short and as understandable as possible you should be able to get a perfect brochure message.

5. Impose your expertise and authority on the subject – Finally, it is important that you impose your expertise or authority on the subject of your color brochures. People need to trust your content for it to be truly perfect. To do this, always do not forget to print credentials in your color brochures. The company logo, its contact numbers, and even the name of the author and his or her own credentials can go a long way in establishing authority over the content of the brochure. In most cases, if you print the proper credentials, people will trust the custom brochure more and make it more successful.

So that is how you can make your brochure printing message perfect for any purpose that you want. Just follow these guidelines and you will never go wrong with custom brochures.

About the Author

For comments and inquiries about the article visit: Brochure Printing

(ArticlesBase SC #2236671)

Article Source: http://www.articlesbase.com/ – Perfect Promotional Brochure Message

Ewen Chia’s Optin Profits Review

April 25th, 2010

By: Thomas K

These days the most cost effective method though emails. Most people tune out traditional forms of marketing and advertizing these days. People will often take the time to at least open an email to see what it is about. That is an opportunity to influence an individual to check out a product or website, or even directly buy from the email.

1. The Problem Is Generating a Mailing List Quickly And Effectively.

A company or individual does not usually have the time to spend years building a massive mailing list. Nor is it effective to quickly build a list of non interested email holders. There must be a balance between a rapidly built email list and people actually interested in the product or information of the lists user or owner. Sending out mass emails to people not interested is about as effective as standing on a street corner tying to get people to take flyers as the rush by. Most of them end up on the street, as are unwanted emails found in the delete bin or spam files.

2. Find The Target Market And Get Their Emails.

Optin Profits list building course gives companies and individuals a real advantage when attempting to build effective and useful mailing lists. The course teaches how to rapidly build a massive mailing list of people interested in a product or information. That is half the battle right there, finding people who want to receive an email about a product. Once a massive mailing list has been created it is simply a matter of using it. It is also a good idea to continue to grow the email list and to properly maintain it.

3. Send Effective Emails To The Target Market.

It is not enough to have a massive marketing or email list. It has to be used effectively. Optin Profits list building course also teaches how to win at the second half of the battle. How to create an email that not only gets readers interest, but causes them to look further into it and possibly buy. Emails created with Optin Profits knowhow create hits, leads and sales.

About the Author

Is Ewen Chia’s Optin Profits a scam? Visit http://www.millionsreview.com/ewen-chias-optin-profits-review.html to read a FREE report and find out the truth about this Perfect List Building Course!

(ArticlesBase SC #2226980)

Article Source: http://www.articlesbase.com/ – Ewen Chia’s Optin Profits Review